Paid Search Campaign Manager
Hoboken, NJ 
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Posted 17 days ago
Job Description

We are assisting our well known retail client in their search for a Paid Search Campaign Manager! If you meet the following qualifications please Apply Now!

The ideal candidate will have a strong understanding of the media/retail media industry and a background in the paid search landscape. This is an analytical and revenue focused role solely dedicated to the search product.

JOB TITLE: Paid Search Campaign Manager
DURATION: 8 months with possible extension
LOCATION:
Hybrid to Hoboken NJ, Bentonville AR, San Bruno CA locations
PAY RATE: $45/hr W2 commenurate with experience

What will you be doing day to day?

  • Monitor performance of Sponsored Products and drive one-to-many activities to improve performance for optimal ROI and supplier [advertiser] satisfaction.
  • Identify domain, brand, category, and campaign trends to provide analysis to support incremental budget requests from our suppliers to grow and stabilize investment.
  • Participate in establishing business plan objectives with Account Managers and Campaign Managers
  • Define performance and optimization process & best practice guidelines and create robust knowledge base for internal/external use
  • Own the relationship with our senior client stakeholders aiming for high client satisfaction and retention
  • Reach and exceed KPIs established in partnership with suppliers, retain advertisers/revenue and reduce churn.
  • Responsible for owning the key metrics focused towards driving exponential growth of search.
  • Monitor account performance and ensure accurate billing and forecasting to ensure the financial health of accounts
  • Accountable for thought leadership activity both with the client and internally, putting forward new topics of interest and championing creative strategic thinking
  • Collaborate closely with API platform partners to act in the best interest of the client to drive performance
  • Utilize Tableau and other internal dashboards to analyze opportunities, identify patterns and implement proactive solutions including improvements across WMC Search Platform UI, tools, and processes.
  • Proactively identifies growth opportunities for suppliers [advertisers] search investments and proposes solutions to improve ROI.


What does the ideal profile look like?

  • Bachelor's degree in Business, Analytics, Statistics, or related field.
  • 3+ years work experience in the advertising industry with focus in paid search, retail search, eCommerce, or similar directly related experience.
  • Also needs professional experience in data analytics, project management, business, or related area.
  • High level of comfort with direct client interaction, including presentations and strategic recommendations, with the ability to translate technical concepts into client-friendly language
  • Experience in developing media strategies based on data, insights, and analytics.
  • Strong experience in Google Ads, Bing, Yahoo!, Amazon, Co-op Advertising and all paid search terminology and key tools (e.g., AdWords, AdCenter, Retail Search, etc.).
  • Strong analytic and quantitative skills that enable you to use data to develop, validate and measure search campaigns.
  • Strong knowledge of keyword bidding strategies, budget cap management and optimization tactics
  • Experience with API and Self-Serve platforms is a plus
  • Experience developing or overseeing quantitative analysis and delivering actionable insights.
  • Ambitious, self-starter mentality and entrepreneurial spirit with a strong drive for excellence and delivery of results.
  • Ability to work at all levels with an eye for detail to achieve quality & process goals, actively translates Walmarts core values into everyday practices.
  • Strong communication/interpersonal skills and able to build relationships and influence cross-functionally.
  • Hybrid to Hoboken NJ, Bentonville AR, San Bruno CA locations


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Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
3+ years
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