Associate Account Executive, Performance Media Ad Sales (Direct Response)

SUMMARY

This position is responsible for negotiating the sale of short-form commercial inventory to Direct Response and Performance-Driven advertisers for Hallmark Media: Hallmark Channel, Hallmark Mystery, Hallmark Family, and Digital properties.  

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Oversee daily stewardship and maintenance of various accounts from assigned agency and client lists.
• Establish and cultivate strong agency and client relationships.
• Target and develop new business across all platforms by using a vast array of resources.
• Develop in-depth knowledge of clients’ businesses and their KPIs.
• Sustain a high level of focus and analysis of network(s) and accounts to help maximize revenue.
• Maintain a strong understanding of industry trends and the marketplace.
• Ability to provide support at all levels of the team in times of need, such as maintenance of workflow or absences.

BASIC REQUIREMENTS

• Must have an undergraduate degree in a related field.
• Must have 3-5 years of industry-related sales/ planning experience. 
• Must have PC experience using Word, Excel, PowerPoint, and Outlook.

OTHER REQUIREMENTS

• Understanding of Direct Response advertising industry.
• Ability to handle multiple tasks and work in a fast-paced environment.
• Strong communication and presentation skills.
• Established DR agency relationships.
• Knowledge of Wide Orbit a plus.
• Ability to interact effectively with a wide variety of people.
• Personally commit to excellence in every aspect of work.

The salary range for this job is between $70,100-  $93,400. Salary rate will take into consideration several factors including location.  

Hallmark Media is an equal opportunity employer.  All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status.  Principals only please.